The Connective Good Blog

Recruiting a VP of Client & Team Engagement, NYC

The Connective Good just started a retained search for a VP of Client and Team Engagement for a marketing analytics company in NYC. The ideal fit is someone who: Inspires individuals and teams to do the best work of their lives - loves coaching, mentoring, and...

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Recruiting a VP of Marketing, Washington DC Area

The Connective Good just started a retained search for a VP of Marketing for a SaaS company in the Washington DC area. This new leader will: Build a predictable demand engine for a high-volume business Develop an unrivaled data insights asset Build an account-based...

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Recruiting a Head of Marketing, Boston

The Connective Good just started a search for a Head of Marketing for a growing and global marketing technology company. The role is based in Boston, and has a heavy emphasis on driving demand. This new leader will: Build a scalable demand engine Drive traffic and...

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Recruiting a Director of Marketing Technology, Denver

The Connective Good just started a search for a Director of Marketing Technology for a top digital health company serving 30 million consumers a month. The role is based in Denver. This new leader will: Dream up and deliver new programs to re-engage consumers and...

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Does Your Dream Candidate Have Values That Match Yours?

I write to share something with you: a cool way to evaluate if your dream candidate has leadership values that are a match with your organization. You may want to adopt this exercise in your own recruiting. Recently I was retained by the Chief Brand Technologist (yes...

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New Career Advice Column

I'm excited to announce that I've started a new career advice column, called "Ask the MarTech Recruiter". This column will appear weekly on the ChiefMarTec.com blog, edited by the esteemed Scott Brinker of MarTech fame. The first column addresses how to interview for...

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VP of Marketing, Pacific Northwest – Infographic

The Connective Good just started a search for a new VP of Marketing in the Pacific Northwest. This new leader will: Modernize marketing and contribute to an overall digital transformation for a beloved brand Drive customer acquisition, personalization, and engagement...

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VP of Marketing, Boston – Infographic

The Connective Good just started a search for a new VP of Marketing in Boston. This new leader will: Chart the growth path for a global company of 100 people that's growing 50% each year Build the brand, the demand, and the marketing band Bring a background in B2B...

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How I Attract More Female Candidates For Executive Searches

"…And we'd like you to introduce us to plenty of women candidates." I've heard these words a lot, as the leader of an executive search practice. Often, clients want a diverse slate of candidates. This can be a tall order when recruiting senior analytical marketers and...

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5 Types of Management Intelligence: A Cheat Sheet

Have you ever met someone and written them off as a dim bulb, until you saw them in a different setting and realized how smart they are at something else? For instance, someone who wouldn't be described as book smart, but is great at relating with others? Or the PhD...

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The Four Things That Matter Most When You Hire A Recruiter

Happy New Year from The Connective Good! I asked you last month to share your experiences with hiring retained recruiters. Many of you responded -- thank you. Here's what you've been sharing: 1. You are most likely to decide to do a retained search when your network...

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The Talent Land Grab In Marketing Technology: How To Win

Pop quiz time: What percentage of new hires come from posting job ads on LinkedIn? (Hint: It may be much lower than you'd think.) Answer: Just 3%. Yikes! This stat comes from a Career Xroads survey of 50 companies who collectively hired thousands of new employees in...

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Recruiting a VP of Research in San Francisco

Hi all, I've just been retained to recruit a VP of Research in San Francisco. This is a very cool role with a company I've worked with quite a bit. It's a good fit for someone who wants to reinvent industry research, be a thought leader at the intersection of tech and...

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Going Feral: Are Independents Too Wild To Hire?

"Once you've been an entrepreneur, you're pretty much unemployable." --Dharmesh Shah, Co-Founder and CTO, HubSpot, speaking at the recent MarTech conference "If you've been on your own for too long, people think you've gone feral!" --A friend of mine who is looking to...

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How My Friend At Meetup Attracts Talent While He Sleeps

Recently I emailed my friend Andres, who works at Meetup. A moment later, I received this out-of-office message from him: I thought, "What a great idea!" Andres is using his out of office response as a marketing tool, to: Showcase the sabbatical perk at Meetup Point...

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How Leak-Proof Is Your Recruiting?

Is your recruiting leaky? You can patch those leaks -- with either a quick fix or a full renovation -- to stand out from your competition and attract more top candidates. With a recruiting project, you start with a landscape of possible talent, and narrow it down to...

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Recruiting a Director of Trends & Insights NYC

The Connective Good is currently working on a search for a Director of Trends & Insights for a startup consulting division of a media empire in NYC. This infographic below describes the role. (Thanks to the wonderfully talented Lisa Finch who designs these...

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