by Erica Seidel | Sep 14, 2016
If you want to hire a great marketing leader before 2017, then please join me next Wednesday. I’ll be speaking on “What You Need To Know If You’re Going To Hire A Great Marketing Leader Now… Or If You’re Going To Be That Hire.” This is a...
by Erica Seidel | May 10, 2016
I’ve recently done work with CEOs to recruit Advisory boards in the marketing tech and marketing services spaces. If you are looking to recruit Advisors for your business, this will be 100% relevant to you. If you’re looking to be an Advisor to an...
by Erica Seidel | Apr 15, 2016
“…And we’d like you to introduce us to plenty of women candidates.” I’ve heard these words a lot, as the leader of an executive search practice. Often, clients want a diverse slate of candidates. This can be a tall order when recruiting senior...
by Erica Seidel | Mar 9, 2016
Have you ever met someone and written them off as a dim bulb, until you saw them in a different setting and realized how smart they are at something else? For instance, someone who wouldn’t be described as book smart, but is great at relating with others? Or the...
by Erica Seidel | Feb 25, 2016
Are you involved in hiring hybrid marketing/tech talent this year? Many companies want to recruit more of these so-called unicorns. But most of them admit privately that they know very little about how to find – and keep – a marketing technologist. Until now. Recently...
by Erica Seidel | Feb 9, 2016
This blog is focused on practical tips for recruiting analytical marketing talent. But every once in a while I capture some of the tips I commonly give when coaching candidates for my searches. Fast Company published two of my pieces recently… enjoy! Ask...
by Erica Seidel | Jan 15, 2016
Happy New Year from The Connective Good! I asked you last month to share your experiences with hiring retained recruiters. Many of you responded — thank you. Here’s what you’ve been sharing: 1. You are most likely to decide to do a retained search...
by Erica Seidel | Dec 30, 2015
Pop quiz time: What percentage of new hires come from posting job ads on LinkedIn? (Hint: It may be much lower than you’d think.) Answer: Just 3%. Yikes! This stat comes from a Career Xroads survey of 50 companies who collectively hired thousands of new...
by Erica Seidel | Dec 9, 2014
Six months. That’s how long my husband and I spent hunting this year for a condo in our fair city of Cambridge, Massachusetts. After so much waiting and hoping, we were getting downright antsy. Finally we saw a contender! It ticked all of our boxes — a...
by Erica Seidel | Oct 24, 2014
Interview with Paul Roetzer, Founder and CEO of PR 20/20 Today we do a Q&A on applying inbound marketing approaches to recruiting. Here’s an interview I did with Paul Roetzer, Founder & CEO of PR 20/20, a firm in Cleveland that specializes in inbound...
by Erica Seidel | Oct 3, 2014
“Once you’ve been an entrepreneur, you’re pretty much unemployable.” –Dharmesh Shah, Co-Founder and CTO, HubSpot, speaking at the recent MarTech conference “If you’ve been on your own for too long, people think you’ve...
by Erica Seidel | Jul 31, 2014
Recently I emailed my friend Andres, who works at Meetup. A moment later, I received this out-of-office message from him: I thought, “What a great idea!” Andres is using his out of office response as a marketing tool, to: Showcase the sabbatical perk at...
