by Erica Seidel | Jun 3, 2021
Happy summer! I write to announce a fun new search for a marketing leader. This search assignment is for a subscription insights and advisory company in the cybersecurity space. The company is based in Boston. What I like here: This company is not about marketing a...
by Erica Seidel | Mar 4, 2021
I’m doing a fun new search for a VP of Marketing. This search is for a high-growth, PE-backed SaaS company in the Washington, DC area. This company serves the people in corporations who run government affairs. The technology is used to influence all the critical...
by Erica Seidel | Feb 11, 2021
This time of year, I have a lot of conversations about what’s up with executive search in marketing. What’s the market like? How are CEO perceptions of their marketing leaders shifting? How gettable are top candidates? What new roles are emerging?...
by Erica Seidel | Jan 25, 2021
I’m doing a really fun new search, for a VP of Global Solutions Marketing for a high-growth SaaS company. This role is about putting the MARKET into Marketing — it’s a bit like being a general manager, driving growth in key solutions areas. Details...
by Erica Seidel | Nov 18, 2020
“This candidate spent a year in their last job, 18 months at the job before that, and 9 months at the role before that. Too risky. Bring me someone with longer tenures.” This is the most common objection I hear from CEOs when discussing candidates for CMO...
