by Erica Seidel | Jun 2, 2022
Recently I got a super cool search assignment – to recruit the VP of Brand Experience for Quickbase. I see many signs pointing to a rise in roles like this, leading Brand Experience — especially in SaaS companies that are: Betting on product-led growth Realizing...
by Erica Seidel | May 12, 2022
Greetings from the front lines of executive search for CMOs and VPs of marketing! Dang, is this not the most unique hiring market we’ve seen in years? A lot of search processes are changing to land the best talent. But one thing that hasn’t changed is the...
by Erica Seidel | Mar 21, 2022
This episode of The Get podcast is one of my favorites. I interviewed CMO scale savant Sydney Sloan. Sydney discussed her time as CMO at Salesloft, where she contributed to a huge scale-up. Sydney had so much insight to share. It was hard to pick out just a few...
by Erica Seidel | Mar 13, 2022
This episode of The Get podcast really made me think. I interviewed Khalid El Khatib, who’s the Head of Marketing and Communications for Stack Overflow. Khalid discusses his career journey, and how he has structured his organization to serve not just Stack...
by Erica Seidel | Feb 24, 2022
Growth and comfort do not co-exist. This was a key theme of my interview with Cynthia Gumbert, the CMO of SmartBear, for The Get podcast. SmartBear is the ~750-person PE-backed SaaS company that is on a growth tear, serving more and more software developers every day....
