by Erica Seidel | Dec 17, 2019
One of my clients is a guy named Kyle. He’s been a CEO many times over. Every time he meets a CMO candidate, Kyle tells the candidate the same thing: “If Erica brought you to me, that means you are qualified for the role. So my job is simply to sell you on...
by Erica Seidel | Oct 11, 2019
This is a very cool one! I’ve been retained by a SaaS company which serves the unique public safety ecosystem to recruit a Chief Strategy & Marketing Officer. Details below. Infographic design credit: Lisa Finch
by Erica Seidel | Sep 25, 2019
I’ve been retained by a SaaS company which makes enterprise IT easy for SMBs to recruit a VP of Global Demand Generation, Digital, & Field Marketing. What a meaty role, with global scope, at a company that is on the up. I’m talking with demand gen leaders...
by Erica Seidel | Jul 11, 2019
Anticipating tradeoffs when hiring your marketing leader will save you time and energy You’ve probably heard this before. You’ve probably even said it yourself. Hiring a great marketing leader is like finding a unicorn. It’s elusive and challenging...
by Erica Seidel | Jun 13, 2019
Who’s the strongest B2B SaaS marketing leader you know — someone who has scaled a marketing function for a growth-stage company? I’ve just been retained to recruit a Chief Marketing Officer for a SaaS company with a mission of bringing confidence to the...