The Connective Good just started a search for a VP of Marketing for a global marketing analytics company based in NYC. This new leader will:
- Set marketing strategy and lead execution, building marketing from the ground up
- Craft positioning to differentiate the company, its technology, and its people
- Build a content marketing/thought leadership engine to stay top of mind for senior marketing executives
We are talking with individuals at the Director and VP level who:
- Have B2B marketing experience from either a technology company or a professional services company
- Have achieved results with awareness-building, inbound/content marketing, industry marketing, customer advocacy, and account-based marketing (or as much of that as possible!)
- Like the variety and hands-on aspects that will come with running marketing for a 130-person company
- Enjoy taking complex topics and simplifying them
Here’s an infographic describing the role. Thank you, yet again, to the amazing
Lisa Finch, designer extraordinaire. Do you have a strong B2B marketer you really respect to recommend? Please contact me — thank you.
